Organization Development Network of Western New York

Poke the Box: A Review & Discussion: April Meeting Announcement

Posted in Facilitation, ODN of WNY Members, Organizational Development, Programs by Michael Cardus on March 23, 2011


April Meeting Announcement

“Poke the Box: A Review and Discussion”

Facilitator: Barb Babij
Friday, April 8th
9am to noon (meet at 9:00, begin at 9:30)
New Era Cap, 160 Delaware Avenue, Buffalo, NY 14202


Meeting Overview

Seth Godin is an entrepreneur, marketing guru, and prolific author. A long-time advocate of what he calls “doing your art” and “shipping” it, Godin highlights these concepts in his latest book, Poke the Box. He exhorts us to take initiative, make a ruckus, see what happens, learn from it, and do it again, but better. Godin claims that taking initiative is a 21st century imperative. He implores us to “go, go, go”.

The format of the meeting will be a quick overview of the main thrust of the book, and a facilitated discussion that attempts to answer the following questions and others we may raise.

  • Does he advocate anarchy within organizations, disregarding its current structure and the preparation it needs for change?
  • Does he press for continuous change within an organization without regard for peoples’ readiness to change, managers’ readiness to manage the change, and the stress of continually changing?
  • Does he argue for change for its own sake?

The book is available at Barnes and Noble and is just over $7.00; it is 84 pages long. Buy it, read it, and join us as we “Poke the Box”.  Don’t have time to read the book? You are still welcome to join us.

Refreshments are available for purchase in the New Era cafeteria by requesting a visitor’s pass from the lobby receptionist.
Parking is available in the New Era visitor’s lot, on the street, or in various lots/ramps located within a block of New Era.

Facilitator Biography

Barb began her consulting career with KPMG Peat Marwick managing projects in the OD, IT, and financial services fields, for global as well as emerging businesses. She moved on to the FDIC during the “first” banking crisis, where she served on a national task force creating and implementing policy for the subsidiaries of failed banks. She got married twice (to the same guy) and moved to Canada, shifting back to an OD and behavioral focus, and founded InSync4, a management consultancy helping clients build organizational and workforce capacity for sustainable innovation and growth.
While COO for a distributor of decorative hardware, Barb drove initiatives in strategic management, workforce planning and development with a focus on training, employee and labor relations, and HR policy. She was a founding committee and design team member for Mohawk College’s award winning, certified, industrial distribution training program and teaches Business Fundamentals and Leadership.
The author of a number of articles and presentations on creativity, leadership and change, Barb’s academic credentials include an MSc in Creative Studies, and an MBA in Accountancy.
She is a CPA (though not a creative accountant), and a Senior Professional in Human Resources (SPHR).
Barb is a long-time Rotary member and also serves on several not-for-profit boards on both sides of the border.


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